2025-06-03

91APP Partners with FLAPS to Accelerate OMO Success for Retail Brands

91APP (Stock code: 6741), the first native SaaS company listed in Taiwan, today announced a strategic partnership with FLAPS, a leading ERP service provider in Taiwan. By combining the strengths of both companies, the collaboration aims to deepen the integration of offline and online retail systems, supporting retail brands in their digital transformation and enhancing real-time access to member, product, order, and coupon data across channels. This strategic move empowers store associates to deliver more personalized services and drives comprehensive omni-channel performance, realizing the full potential of OMO (Offline-Merge-Online) operations.

 FLAPS specializes in ERP and POS solutions for department store concession brands, with over 20 years of experience in Taiwan's retail sector. The company serves clients across a wide range of industries including fashion, jewelry, children's apparel, footwear, and lifestyle goods. Known for its robust retail know-how and highly flexible cloud-based systems, FLAPS provides tailored solutions to help brick-and-mortar stores and counters improve operational efficiency.

 With its leadership in the D2C SaaS space, 91APP's partnership with FLAPS adds a critical piece to the OMO digital transformation puzzle. By leveraging the mature and flexible systems of both companies, brand clients can integrate omnichannel data and processes seamlessly, while retaining their existing in-store operations. This allows for synchronized management of members, products, orders, and coupons across online and offline channels. Store associates gain a comprehensive view of customer activity, while brands overcome the challenges of heterogeneous system integration, ultimately enhancing omnichannel efficiency and unlocking the true value of OMO.

 Steven Ho, Chairman of 91APP, stated:
"The key to OMO success lies in seamless integration. We are honored to partner with FLAPS to help our clients overcome system integration barriers and create new service scenarios for department store retail. Together, we are committed to realizing true omni-channel operations and delivering tangible OMO value."

 , Chairman of FLAPS, added:
 "FLAPS has long been rooted in the department store retail industry, transforming years of experience into powerful solutions. Through this partnership with 91APP, we aim to help retail brands effectively integrate their systems, accelerate OMO transformation, and drive omnichannel sales growth."

Looking ahead, 91APP will continue to deepen its collaboration with FLAPS, advancing system integration and application innovation. Together, the two companies will support brands in building high-performing OMO operations and capturing new opportunities in a rapidly evolving retail landscape.