2024-05-10

91APP's D2C Momentum Remains Strong with 20% YoY Revenue Growth in April; Q1 EPS Reaches NT$1.02, Both at New Highs

91APP (Stock code: 6741), the first native SaaS company listed in Taiwan, announced its unaudited consolidated revenue for April 2024. The unaudited consolidated revenue for April 2024 amounted to NT$120 million, an increase of 20.07% year over year, setting a new all-time high for the same period in its history. The total revenue from January through April reached NT$492 million, representing a 16.23% increase from the same period last year, showcasing strong operational performance. Looking ahead to Q2, increasing D2C demand from medium to large retail brands and channels, supported by 91APP's "Commerce Solution" and the continuous launch of new services under "Marketing Solution," along with key events like Mother's Day and the 618 Shopping Festival, is expected to further boost 91APP's revenue growth.

In Q1, 91APP achieved consolidated revenue of NT$372 million, a 15.05% year over year increase, setting a new high for the quarter. The gross profit margin remained stable at 74%, with operating income at NT$110 million and net profit after tax at NT$120 million, resulting in an EPS of NT$1.02, both at historic highs. 91APP's growth momentum was primarily driven by rising D2C(Direct-to-Consumer) e-Commerce performance among overall brand customers and effective OMO(Offline-Merge-Online / Online-Merge-Offline / Offline and Online Merge Together)operations. Several new brand clients also achieved operational maturity, contributing to 91APP's revenue.

Moving forward, 91APP's growth momentum remains strong, with D2C demand from medium to large retail brands and channels steadily increasing. The synergies between 91APP's "Commerce Solution" and "Marketing Solution" will continue to propel D2C performance. Regarding product services, the gradual phase-out of cookies has presented challenges like ineffective advertising and rising costs. 91APP's "Marketing Solution" now focuses on organic traffic, advertising traffic, and member management, providing SEO services, CDMP jooii® AI audience targeting, and personalized marketing to help clients acquire high-value traffic and conversions. These solutions are vital for many brands navigating the cookieless era, driving D2C marketing growth.Moving forward, 91APP's growth momentum remains strong, with D2C demand from medium to large retail brands and channels steadily increasing. The synergies between 91APP's "Commerce Solution" and "Marketing Solution" will continue to propel D2C performance. Regarding product services, the gradual phase-out of cookies has presented challenges like ineffective advertising and rising costs. 91APP's "Marketing Solution" now focuses on organic traffic, advertising traffic, and member management, providing SEO services, CDMP jooii® AI audience targeting, and personalized marketing to help clients acquire high-value traffic and conversions. These solutions are vital for many brands navigating the cookieless era, driving D2C marketing growth.

In addition to solid business performance, 91APP has consistently supported medium to large retail brands and channels in implementing OMO strategies and accelerating D2C growth. The company also received recognition for its sustainability efforts. In the tenth (2023) Corporate Governance Evaluation, 91APP ranked in the top 6-20% range for the second consecutive year. 91APP will continue to uphold ethical governance principles, protect shareholder rights, and promote sustainability initiatives to create value for all stakeholders.