2024-06-12

91APP's Revenue Achieved a New High in May, Anticipating Strong D2C Growth in Second Half of the Year

91APP (Stock code: 6741), the first native SaaS company listed in Taiwan, announced its unaudited consolidated revenue for May 2024. The unaudited consolidated revenue for May 2024 amounted to NT$134 million, an increase of 17.44% year over year, setting a new all-time high for the same period in its history. The total revenue from January through May reached NT$626 million, representing a 16.49% increase from the same period last year,  fueled by robust D2C momentum and favorable market trends, contributing to the company's steady growth.91APP (Stock code: 6741), the first native SaaS company listed in Taiwan, announced its unaudited consolidated revenue for May 2024. The unaudited consolidated revenue for May 2024 amounted to NT$134 million, an increase of 17.44% year over year, setting a new all-time high for the same period in its history. The total revenue from January through May reached NT$626 million, representing a 16.49% increase from the same period last year,  fueled by robust D2C momentum and favorable market trends, contributing to the company's steady growth.


91APP emphasized that D2C has become central to retail's digital transformation. The company supports clients in swiftly transitioning to digital by leveraging brick-and-mortar retail management strategies combined with leading products and professional services. This approach facilitates genuine integration of people, products, and places within diverse systems, achieving more efficient OMO (Offline-Merge-Online / Online-Merge-Offline / Offline and Online Merge Together) outcomes. With the support of 91APP's "Commerce Solution" and "Marketing Solution," clients have notably accelerated their D2C performance, substantially increasing 91APP's revenue. Between 2023 and Q1 2024, 91APP's revenue growth surpassed that of the broader retail and e-commerce sectors, demonstrating strong D2C momentum.


In its D2C initiatives, 91APP's Marketing Solution continues to evolve, offering tools such as CDMP jooii AI for audience targeting, personalized marketing, and RMN (Retail Media Network). These tools help clients tackle the challenges of a cookieless era, such as blind ad placements and rising costs, enabling precise, high-value traffic conversion. Furthermore, 91APP's Commerce Solution assists major clients in expanding their D2C e-Commerce and seamlessly integrating OMO operations. This leverages corporate management advantages to develop group membership systems that cultivate valuable members across different brands in the group, digitalize sales staff, and boost e-Commerce sales, thereby enhancing omnichannel operations and overall OMO synergy, leading to sustained D2C growth.


Looking ahead to the second half of the year, alongside onboarding new clients, existing medium and large retail brands and channel clients are expected to see increasing benefits from D2C scale, ensuring continued strong performance for 91APP. Moving forward, the company will focus on expanding operations with key account clients, enhancing its two main solutions, broadening market coverage, continuing to invest in innovation for technological leadership, focusing on talent acquisition, development, and retention, forming high-efficiency professional teams, and committing to sustainability practices. This strategic approach will solidify 91APP’s path forward and enable it to reach new growth peaks alongside its clients.